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Retail juggernaut Goal has been regularly wheeling out a collection of in-house product traces over time — from its Made by Design houseware fundamentals line to its Cat & Jack children’ clothes model. Including to the consistently rising record of unique collections is its latest enterprise and first foray into the bags area: Open Story.
Described as a line “made for journey lovers by journey lovers,” Open Story options almost 40 baggage and accent gadgets and variations that vary in worth from $19.99 to $179.99 — worth factors which they declare are 25-30 % decrease than comparable baggage manufacturers.
The intensive line options stylish and trendy items together with journey necessities like checked suitcases and carry-ons, smaller journey items like weekender baggage and backpacks, and storage answer gadgets like packing cubes and mini-cases.
“Our company discover plenty of pleasure in touring, and we’re thrilled that our new baggage owned model affords them a high-quality assortment at Goal-only costs, serving to us fill a white area throughout the class,” mentioned Julie Guggemos, the retailer’s senior vice chairman and chief design officer. “Open Story really represents the magic of Tar-zhay and the facility of our owned manufacturers, and we hope all of our company will love utilizing this stuff through the busy spring journey season and for years to come back.”
The gathering initially launched in shops on Feb. 9, however is now obtainable for on-line buy, beginning right this moment (Feb. 13). Store Goal’s Open Story baggage line beneath, separated into classes (suitcases; weekender, garment bag and backpacks; and smaller equipment).
Suitcases
Engineered by Goal’s in-house design group, the Open Story assortment boasts glossy colours, luxe fixtures and premium options which might be normally discovered solely in high-end baggage manufacturers. The suitcases come geared up with a built-in USB port and dependable 360 Hinomoto Silent Run Spinner Wheels.
Credit score: Goal
The items are additionally expandable and mentioned to function 20 % extra space for storing than customary suitcases. Check out the curler choices beneath and different items from the gathering.
Store: Open Story Hardside Carry On Suitcase, $149.99
Store: Open Story Hardside 29-inch Checked Suitcase, $179.99

Weekender, Garment Bag and Backpacks
Store: Open Story Weekender Bag, $79.99

Store: Open Story Carry On Garment Bag, $79.99

Store: Open Story Day Journey Backpack, $79.99

Store: Open Story Commuter Backpack, $49.99

Store: Open Story Metropolis Mini Backpack, $49.99

Smaller Equipment
Store: Open Story Hardside Mini Case, $19.99

Store: Open Story RFID Journey Pockets, $24.99

Store: Open Story 4pc Packing Dice Set, $29.99
